The basic objective of marketing for most businesses is to enhance brand visibility and promote product familiarity. This is what makes everyday items like keychains a popular marketing tool. Keychains may be small but very effective marketing tools.
Popular
Keychains are found in nearly every household. People need multiple keychains to keep their keys safe and well organized. Moreover, keychains are no longer plain and bland these days. You will find a wide range of interesting models like bottle opener keychains, flashlight keychains and more.
Visibility
The incredible visibility of keychains makes them ideal marketing tools. As they keep your message in front of the audience for a long time, it will leave a deep impact on the subconscious mind of people who see it. Thus advertizing your business through keychains is more likely to increase familiarity with your product.
The use of promotional keychains is obviously not a new concept. Bars and restaurants have been using models like bottle opener keychains effectively for many years to promote their business. Add your logo and message on these keychains. Your recipients are more likely to reach out to you if they are not in a mood to cook.
High utility giveaways like keychains will keep your logo and contact details at the finger tips of your target audience. Moreover, it will relieve them of the task of having to hunt around in a drawer for a restaurant phone number to order their favorite food. They will be more likely to use something that’s right in front of you. This is why logo keychains are an excellent way of promoting your product. The best part is that they will keep your brand in front of your audience consistently without being intrusive like emails or phone calls.
Versatile
Besides, keychains can be used by all business verticals as they will never look out of place. So, you can easily enhance your promotional plan and get your message across with these high utility giveaways that are hard to resist.
Fridge Magnets are easy to customize
The biggest advantage of custom keychains is the fact they are easily customizable. Attractive and colorful, logo keychains are indeed visually appealing while being functional. Add your logo and message to make it unique.
Keychains double up as business cards
Custom keychains also make a smart replacement of traditional business cards as it can include all the essential information that a standard keychain may have. Moreover, there are fewer chances of keychains getting misplaced or discarded compared to conventional business cards.
Visibility
Keychains always remain in plain eye sight of people and hence will ensure repeat impressions for your brand without being intrusive. More businesses are now using keychains to promote their products and services because of its branding potential.
Budget friendly
Keychains are ridiculously cheap and are available at prices starting from a few cents. So, you can use it in mass events like trade shows and mailer campaigns. Logo keychains thus make interesting handouts even for budget friendly promotions and events.
Need more tips on custom keychains? Follow our daily blog posts for inspiration.