6 Reasons to Use Promotional Keychains
Promotional gifts have indeed become a veritable addition to every promotional mix these days. The assured return on investment and desirable positive effects will make popular handouts like keychains reliable marketing tools.
If you are still wondering how these ubiquitous items can enhance your branding potential, check out these top 6 reasons why you should be using promotional keychains in your next marketing campaign.
Brand recognition
In a highly competitive oversaturated business world, promotional products can indeed go a long way in making your brand stand out. It is a proven way to increase brand recognition and awareness . As keychains are something your recipients will use everyday, these logo items will keep your company on top of their mind. Did you know that custom gifts are more effective than conventional advertisements in boosting brand recall?
Brand impressions
Promotional products create a more favorable impression among your prospects, which in turn will enhance their brand loyalty. Keychains are long lasting, which means that your brand will make consistent impressions at one time investment.
Repeated exposure
High utility handouts like keychains seldom get discarded. Thus these logo items ensure a long term brand exposure. While conventional advertising methods such as TV, radio or internet ads have only a very short shelf life, promotional keychains make consistent brand impressions at a fraction of the cost. Thus, investing in popular giveaways like keychains will enhance the effectiveness of your campaign by a lot.
Customer loyalty
Gifts evoke a sense of reciprocity in the minds of the audience. Promotional gifts will thus build loyalty among custom customers and make them feel appreciated. Happy customers are after all, what every organization strives for at the end of the day!
Easy to distribute
Light weight and compact, keychains will tick the boxes of trade show swag, mailer gifts or retail promotional giveaways. The ease of distribution will make keychains a great choice.
Versatile
Keychains will fit all your marketing plans with ease. These are can be used in awareness campaigns and loyalty campaigns. It is also a perfect choice as trade show swag, and giveaways during retain promotions and product launches among others.
Budget friendly
Keychains have one of the lowest costs per impressions. The low cost advantage will make it easy to use in mass events or in tandem with other promotional events. In addition, as these practical gifts get used every day, your brand on it will make consistent impressions in various settings and promotional contexts. Thus it will increase your brand outreach.
How do you plan to use custom keychains in your promotions? Share your thoughts with us on our comments section.
